Hyundai, the South Korean multinational automotive manufacturer, has been making headlines recently with a mix of serious and silly news. CleanTechnica, a website dedicated to clean energy and sustainable living, has compiled a summary of these stories.
On the serious side, Hyundai has announced plans to invest $7.4 billion in the United States by 2025 to produce electric vehicles (EVs) and create a domestic supply chain for EV batteries. This investment will create 10,000 jobs and help Hyundai achieve its goal of selling one million EVs globally by 2025. The company has also partnered with Canoo, a California-based EV startup, to co-develop a new platform for EVs that will be used for Hyundai and Kia models.
In addition to its EV plans, Hyundai is also focusing on hydrogen fuel cell technology. The company recently unveiled its next-generation fuel cell system, which is smaller, lighter, and more efficient than its previous model. This new system will be used in Hyundai’s upcoming fuel cell SUV, the NEXO.
On the silly side, Hyundai has introduced a new feature in its Santa Fe SUV called “Safe Exit Assist.” This feature uses sensors to detect if a car or cyclist is approaching from behind and prevents passengers from opening the door and potentially causing an accident. To promote this feature, Hyundai released a humorous commercial featuring Jason Bateman as an elevator operator who prevents passengers from exiting until it’s safe.
Hyundai has also created a new font called “Hyundai Sans,” which was designed to improve legibility and reduce driver distraction. The font was created in collaboration with typographers and tested extensively to ensure it met safety standards. While it may seem like a small detail, legible fonts can make a big difference in reducing driver distraction and improving safety on the road.
Overall, Hyundai’s mix of serious and silly news highlights the company’s commitment to innovation and sustainability while also having some fun along the way. As the automotive industry continues to evolve, it will be interesting to see what other creative ideas Hyundai comes up with.
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- Source: https://zephyrnet.com/some-serious-news-some-silly-news-from-hyundai-cleantechnica/