Goalsetter, a financial literacy platform aimed at educating families on money management, has recently secured $9.6 million in funding to further its mission. The funding will be used to expand Goalsetter’s reach through partnerships with banks, credit unions, and wealth managers, ultimately helping more families across the country improve their financial literacy.
Founded in 2019 by Tanya Van Court, Goalsetter is a platform that offers tools and resources to help families teach their children about money. The platform includes features such as savings accounts for kids, financial literacy quizzes, and interactive games that make learning about money fun and engaging for children.
With the new funding, Goalsetter plans to partner with banks, credit unions, and wealth managers to reach more families and provide them with the tools they need to improve their financial literacy. By working with these financial institutions, Goalsetter aims to make its platform more accessible to families who may not have access to traditional financial education resources.
According to a study by the National Financial Educators Council, only 24% of millennials demonstrate basic financial literacy skills. This lack of financial education can have long-term consequences for individuals and families, leading to issues such as debt, poor credit scores, and limited savings.
By partnering with banks, credit unions, and wealth managers, Goalsetter hopes to bridge the gap in financial education and empower families to make informed decisions about their money. Through its platform, families can learn about budgeting, saving, investing, and other important financial topics in a way that is easy to understand and engaging for both parents and children.
In addition to its partnerships with financial institutions, Goalsetter also plans to use the funding to expand its team and develop new features for its platform. The company is committed to making financial literacy accessible to all families, regardless of their background or income level.
Overall, Goalsetter’s $9.6 million funding will help the company further its mission of promoting financial literacy among families and empowering them to take control of their financial futures. By partnering with banks, credit unions, and wealth managers, Goalsetter is poised to make a significant impact on the financial well-being of families across the country.
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