Bluesky, a decentralized social network, recently shared that it’s become a growing traffic source for online publishers.
The blog post included quotes and data from several well-known news outlets, showing more engagement and conversions on Bluesky than on other social media platforms.
Publisher Testimonials Highlight Bluesky’s Impact
Matt Karolian from The Boston Globe reported, “Traffic from Bluesky to @bostonglobe.com is already 3x that of Threads, and we are seeing 4.5x the conversions to paying digital subscribers.”
Dave Earley from The Guardian also chimed in, suggesting that traffic from Bluesky to The Guardian is “significantly higher than the very obvious 2x that of Threads.”
According to Kevin Rothrock from The New York Times, “It’s hard to exaggerate how nuts the engagement is on Bluesky compared to 𝕏. A vastly smaller user base (at this point) but so much more active and attentive.”
Marc Elias from Democracy Docket noted, “Traffic from Bluesky to @democracydocket.com is surging while X is falling and Threads remains largely dormant.”
Open Source Web Development Community Thriving on Bluesky
Bluesky has a highly engaged user base that benefits more than just news publishers.
Patak, an open-source web developer, noted that even though they have only 6% of the followers on Bluesky compared to 100,000 on X (formerly Twitter), their announcement post for Vite 6.0 received half the reposts and a third of the likes.
“Most of the comments and quotes from OSS maintainers happened here,” Patak noted. “I don’t know about other communities, but OSS web dev is a Bluesky game now.”
SEO Community Finding a Home on Bluesky
Many SEO professionals, publishers, and developers are now using Bluesky. They like the platform’s features and high engagement, which support discussions and knowledge sharing.
Bluesky is more accommodating towards links compared to X. A company representative stated:
“We want Bluesky to be a great home for journalists, publishers, and creators. Unlike other platforms, we don’t de-promote your links. Post all the links you want — Bluesky is a lobby to the open web.”
This contrasts with a recent statement from Elon Musk, who didn’t deny claims that X demotes posts with links in them.
Bluesky’s algorithm could help SEO-related content get more visibility. Unlike X, where posts can disappear quickly, Bluesky’s decentralized system and focus on user control allow SEO content to stay visible longer and reach a bigger audience.
Bluesky also offers “starter packs” and curated feeds, making it easy to join industry conversations in real-time.
Looking Ahead
Bluesky could become a preferred social network for SEO professionals, offering space to share website content without losing engagement.
It’s important to watch how Bluesky develops and grows to see if it can replace X as the main platform for the SEO community.
You can take advantage of this platform’s opportunities by staying updated and adapting to changes.
Featured Image: Shutterstock/NasShots
- SEO Powered Content & PR Distribution. Get Amplified Today.
- PlatoData.Network Vertical Generative Ai. Empower Yourself. Access Here.
- PlatoAiStream. Web3 Intelligence. Knowledge Amplified. Access Here.
- PlatoESG. Carbon, CleanTech, Energy, Environment, Solar, Waste Management. Access Here.
- PlatoHealth. Biotech and Clinical Trials Intelligence. Access Here.
- Source: https://www.searchenginejournal.com/bluesky-emerges-as-traffic-source-publishers-report-3x-engagement/534095/
“Top International SEO Mistakes to Avoid for Achieving Global Success”
# Top International SEO Mistakes to Avoid for Achieving Global Success In today’s interconnected world, businesses are no longer confined...
Google Issues Warning About Fake Googlebot Traffic
**Google Issues Warning About Fake Googlebot Traffic: What You Need to Know** In the ever-evolving landscape of the internet, cybersecurity...
“December 2024 Updates on Web Accessibility Developments”
# December 2024 Updates on Web Accessibility Developments As the digital world continues to evolve, web accessibility remains a critical...
“Essential Areas to Monitor for Effective Brand Success”
# Essential Areas to Monitor for Effective Brand Success In today’s fast-paced and competitive business landscape, building and maintaining a...
“Comprehensive Guide to Optimizing for Google’s Local Pack SEO”
# Comprehensive Guide to Optimizing for Google’s Local Pack SEO In the ever-evolving world of search engine optimization (SEO), one...
“Comprehensive Guide to Optimizing for Google Local Pack SEO”
# Comprehensive Guide to Optimizing for Google Local Pack SEO In today’s digital landscape, local search engine optimization (SEO) has...
“Effective Keyword Research: Essential Tips and Emerging Trends”
# Effective Keyword Research: Essential Tips and Emerging Trends In the ever-evolving world of digital marketing, keyword research remains a...
Understanding Voice Search SEO: How It Works and Why It Matters
# Understanding Voice Search SEO: How It Works and Why It Matters In recent years, voice search has emerged as...
“Expert Predictions on the Future of SEO and Search Trends in 2025”
**Expert Predictions on the Future of SEO and Search Trends in 2025** Search Engine Optimization (SEO) has always been a...
“Expert Predictions: How SEO Will Evolve by 2025”
**Expert Predictions: How SEO Will Evolve by 2025** Search Engine Optimization (SEO) has been a cornerstone of digital marketing for...
The Importance of Content Knowledge Graphs Explained
**The Importance of Content Knowledge Graphs Explained** In the ever-evolving digital landscape, the way we organize, access, and utilize information...
OpenAI Releases ChatGPT o1, ‘World’s Smartest Language Model”
Today OpenAI rolled out what Sam Altman says is the world’s smartest language model in the world plus a brand...
“OpenAI Unveils ChatGPT o1: The Most Advanced Language Model to Date”
# OpenAI Unveils ChatGPT o1: The Most Advanced Language Model to Date In a groundbreaking announcement that has sent ripples...
“OpenAI Unveils ChatGPT-01: The World’s Most Advanced Language Model”
# OpenAI Unveils ChatGPT-01: The World’s Most Advanced Language Model In a groundbreaking announcement that has sent ripples through the...
75 SEO Resources I (Probably) Can’t Live Without
I’ve worked in SEO for just over 12 years. In that time, I’ve built up a trusty vault of tried-and-tested SEO...
“75 Essential SEO Resources You Shouldn’t Miss”
# 75 Essential SEO Resources You Shouldn’t Miss Search Engine Optimization (SEO) is a constantly evolving field that requires staying...
“75 Essential SEO Resources You Should Know About”
# 75 Essential SEO Resources You Should Know About Search Engine Optimization (SEO) is a constantly evolving field that requires...
Features of the Google Search Engine Results Page (SERP)
Google’s Search Engine Results Page (SERP) offers more than just a list of links. Its layout can change based on...
“Key Features and Elements of the Google Search Engine Results Page (SERP)”
# Key Features and Elements of the Google Search Engine Results Page (SERP) The Google Search Engine Results Page (SERP)...
“Key Elements and Features of the Google Search Engine Results Page (SERP)”
# Key Elements and Features of the Google Search Engine Results Page (SERP) The Google Search Engine Results Page (SERP)...
“Bluesky Gains Traction as a Traffic Driver, Delivering 3x Higher Engagement for Publishers”
**Bluesky Gains Traction as a Traffic Driver, Delivering 3x Higher Engagement for Publishers** In the ever-evolving digital landscape, social media...
“Bluesky Gains Traction as a Traffic Driver: Publishers See 3x Increase in Engagement”
**Bluesky Gains Traction as a Traffic Driver: Publishers See 3x Increase in Engagement** In the ever-evolving landscape of social media,...
“Bluesky Gains Traction as Traffic Source, Driving 3x Higher Engagement for Publishers”
**Bluesky Gains Traction as Traffic Source, Driving 3x Higher Engagement for Publishers** In the ever-evolving digital landscape, publishers are constantly...
“Bluesky Gains Traction as a Traffic Source, Driving 3x Higher Engagement for Publishers”
**Bluesky Gains Traction as a Traffic Source, Driving 3x Higher Engagement for Publishers** In the ever-evolving digital landscape, publishers are...
“Bluesky Gains Traction as a Traffic Driver: Publishers Report Triple Engagement Levels”
**Bluesky Gains Traction as a Traffic Driver: Publishers Report Triple Engagement Levels** In the ever-evolving landscape of social media, platforms...
“Google AI Research Highlights: 2024 Summary and 2025 Projections”
# Google AI Research Highlights: 2024 Summary and 2025 Projections Artificial Intelligence (AI) continues to be a transformative force across...
“Google AI Research Highlights: 2024 Achievements and 2025 Projections”
# Google AI Research Highlights: 2024 Achievements and 2025 Projections Artificial Intelligence (AI) continues to be a transformative force across...
“Google AI Research Highlights: 2024 Summary and 2025 Future Plans”
# Google AI Research Highlights: 2024 Summary and 2025 Future Plans Artificial Intelligence (AI) continues to be a transformative force...
Google AI Overviews Research: 2024 Recap & 2025 Outlook
Blog / SEO Industry News / The State of AI Overviews in 2024: Research Insights and Future Forecasts Dec 02,...
“Comparing SEO Translation and SEO Localization: Choosing the Best Strategy for Your Website – Rank Math”
# Comparing SEO Translation and SEO Localization: Choosing the Best Strategy for Your Website – Rank Math In today’s globalized...
Bluesky Emerges As Traffic Source: Publishers Report 3x Engagement
Bluesky, a decentralized social network, recently shared that it’s become a growing traffic source for online publishers.
The blog post included quotes and data from several well-known news outlets, showing more engagement and conversions on Bluesky than on other social media platforms.
Publisher Testimonials Highlight Bluesky’s Impact
Matt Karolian from The Boston Globe reported, “Traffic from Bluesky to @bostonglobe.com is already 3x that of Threads, and we are seeing 4.5x the conversions to paying digital subscribers.”
Dave Earley from The Guardian also chimed in, suggesting that traffic from Bluesky to The Guardian is “significantly higher than the very obvious 2x that of Threads.”
According to Kevin Rothrock from The New York Times, “It’s hard to exaggerate how nuts the engagement is on Bluesky compared to 𝕏. A vastly smaller user base (at this point) but so much more active and attentive.”
Marc Elias from Democracy Docket noted, “Traffic from Bluesky to @democracydocket.com is surging while X is falling and Threads remains largely dormant.”
Open Source Web Development Community Thriving on Bluesky
Bluesky has a highly engaged user base that benefits more than just news publishers.
Patak, an open-source web developer, noted that even though they have only 6% of the followers on Bluesky compared to 100,000 on X (formerly Twitter), their announcement post for Vite 6.0 received half the reposts and a third of the likes.
“Most of the comments and quotes from OSS maintainers happened here,” Patak noted. “I don’t know about other communities, but OSS web dev is a Bluesky game now.”
SEO Community Finding a Home on Bluesky
Many SEO professionals, publishers, and developers are now using Bluesky. They like the platform’s features and high engagement, which support discussions and knowledge sharing.
Bluesky is more accommodating towards links compared to X. A company representative stated:
This contrasts with a recent statement from Elon Musk, who didn’t deny claims that X demotes posts with links in them.
Bluesky’s algorithm could help SEO-related content get more visibility. Unlike X, where posts can disappear quickly, Bluesky’s decentralized system and focus on user control allow SEO content to stay visible longer and reach a bigger audience.
Bluesky also offers “starter packs” and curated feeds, making it easy to join industry conversations in real-time.
Looking Ahead
Bluesky could become a preferred social network for SEO professionals, offering space to share website content without losing engagement.
It’s important to watch how Bluesky develops and grows to see if it can replace X as the main platform for the SEO community.
You can take advantage of this platform’s opportunities by staying updated and adapting to changes.
Featured Image: Shutterstock/NasShots