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10 European Startups Transforming Sexual Health and Pleasure: A Discussion | EU-Startups

# 10 European Startups Transforming Sexual Health and Pleasure: A Discussion

In recent years, the conversation around sexual health and pleasure has evolved significantly, breaking free from the shackles of taboo and entering mainstream discourse. This shift has been driven in part by innovative startups across Europe that are leveraging technology, research, and design to transform the landscape of sexual wellness. Here, we explore ten pioneering European startups that are making waves in this vital sector.

## 1. **MysteryVibe (UK)**

MysteryVibe is at the forefront of sexual wellness innovation with its range of adaptable vibrators designed to enhance pleasure and intimacy. Their flagship product, Crescendo, is a flexible vibrator that can be bent into various shapes to suit individual preferences. By integrating smart technology, MysteryVibe offers personalized experiences that cater to diverse needs, promoting a healthier and more enjoyable sex life.

## 2. **Ferly (UK)**

Ferly is a wellness app that focuses on sexual self-care through guided audio sessions, mindfulness practices, and educational content. The app aims to help users explore their sexuality, overcome challenges such as anxiety or trauma, and build a positive relationship with their bodies. Ferly’s holistic approach to sexual health emphasizes mental well-being as a crucial component of overall sexual satisfaction.

## 3. **Emjoy (Spain)**

Similar to Ferly, Emjoy offers an app-based platform that provides audio-guided sessions designed to enhance sexual well-being. Emjoy’s content is created by experts in psychology and sexology, ensuring that users receive evidence-based guidance. The app covers a wide range of topics, from building intimacy to exploring fantasies, making it a comprehensive tool for sexual education and empowerment.

## 4. **Kry (Sweden)**

Kry is a telehealth platform that connects users with healthcare professionals for virtual consultations. While not exclusively focused on sexual health, Kry has made significant strides in providing accessible sexual health services, including consultations for sexually transmitted infections (STIs), contraception advice, and sexual dysfunction treatments. By offering confidential and convenient access to medical expertise, Kry is helping to destigmatize sexual health care.

## 5. **Smile Makers (France)**

Smile Makers is a brand dedicated to creating high-quality, aesthetically pleasing sex toys designed specifically for women. Their products are developed with input from gynecologists and sexologists to ensure safety and effectiveness. Smile Makers also places a strong emphasis on education, providing resources that help women understand their bodies and enhance their sexual experiences.

## 6. **HANX (UK)**

HANX is revolutionizing the condom market with its premium, vegan-friendly condoms designed by women for women. The brand aims to challenge the male-dominated condom industry by offering products that prioritize female comfort and pleasure. HANX also addresses the environmental impact of traditional condoms by using sustainable materials and packaging.

## 7. **Blueheart (UK)**

Blueheart is an app that offers therapy for couples experiencing sexual difficulties. The platform provides evidence-based exercises and techniques developed by clinical psychologists to help couples improve their sexual relationships. Blueheart’s approach combines technology with therapeutic practices to offer accessible and effective solutions for common sexual issues.

## 8. **Lora DiCarlo (Netherlands)**

Lora DiCarlo is known for its innovative sex tech products that blend robotics and biomimicry to create lifelike sensations. Their products are designed to mimic human touch, offering users a more natural and immersive experience. Lora DiCarlo’s commitment to research and development has positioned them as leaders in the sex tech industry.

## 9. **Natural Cycles (Sweden)**

Natural Cycles is a fertility tracking app that uses basal body temperature data to help women understand their menstrual cycles and plan or prevent pregnancies naturally. The app is the first of its kind to be certified as a contraceptive in Europe, offering a hormone-free alternative to traditional birth control methods. Natural Cycles empowers women with knowledge about their reproductive health, promoting informed decision-making.

## 10. **B-wom (Spain)**

B-wom is a digital coach for women’s health that offers personalized plans for pelvic floor training, menstrual health, and sexual well-being. The app provides exercises, educational content, and progress tracking to help women address issues such as incontinence, pain during sex, and postpartum recovery. B-wom’s comprehensive approach supports women in achieving better physical and sexual health.

## Conclusion

The landscape of sexual health and pleasure is being transformed by these innovative European startups. By addressing diverse needs through technology, education, and design, they are breaking down barriers and promoting a more open and informed conversation about sexuality. As these companies continue to grow and evolve, they are set to make lasting impacts on how we approach sexual wellness in the modern age.

These startups not only highlight the importance of sexual health but also demonstrate the potential for innovation in this space. By prioritizing user experience, accessibility,