Artificial intelligence (AI) has revolutionized the way businesses operate, and marketing is no exception. AI tools have become an essential part of the marketer’s toolkit, helping them to automate tasks, analyze data, and make informed decisions. In this article, we will explore the best 15 AI tools recommended for marketers.
1. HubSpot
HubSpot is a popular inbound marketing platform that uses AI to help marketers automate their tasks. It offers a range of features, including lead generation, email marketing, social media management, and analytics.
2. Marketo
Marketo is a marketing automation platform that uses AI to help marketers create personalized experiences for their customers. It offers features such as lead management, email marketing, and analytics.
3. Hootsuite Insights
Hootsuite Insights is a social media monitoring tool that uses AI to help marketers track their brand’s reputation and monitor social media conversations. It offers features such as sentiment analysis, trend analysis, and competitor analysis.
4. Google Analytics
Google Analytics is a web analytics tool that uses AI to help marketers track website traffic and user behavior. It offers features such as audience segmentation, conversion tracking, and real-time reporting.
5. AdEspresso
AdEspresso is a social media advertising tool that uses AI to help marketers create and optimize their Facebook and Instagram ads. It offers features such as ad creation, A/B testing, and performance tracking.
6. Optimizely
Optimizely is an experimentation platform that uses AI to help marketers test and optimize their website and mobile app experiences. It offers features such as A/B testing, personalization, and analytics.
7. Conversica
Conversica is a conversational AI platform that uses AI to help marketers automate their lead follow-up process. It offers features such as lead nurturing, appointment scheduling, and analytics.
8. IBM Watson
IBM Watson is a cognitive computing platform that uses AI to help marketers analyze data and make informed decisions. It offers features such as natural language processing, sentiment analysis, and predictive analytics.
9. Salesforce Einstein
Salesforce Einstein is an AI-powered CRM platform that uses AI to help marketers automate their sales and marketing processes. It offers features such as lead scoring, predictive analytics, and personalized recommendations.
10. Acquisio
Acquisio is a digital marketing platform that uses AI to help marketers optimize their search, social, and display advertising campaigns. It offers features such as bid management, budget optimization, and performance tracking.
11. BrightEdge
BrightEdge is an SEO platform that uses AI to help marketers optimize their website for search engines. It offers features such as keyword research, content optimization, and competitive analysis.
12. Phrasee
Phrasee is an AI-powered copywriting tool that uses AI to help marketers create effective email subject lines and social media posts. It offers features such as A/B testing, performance tracking, and natural language generation.
13. Persado
Persado is an AI-powered marketing platform that uses AI to help marketers create effective marketing messages. It offers features such as message optimization, audience segmentation, and performance tracking.
14. Receptiviti
Receptiviti is an AI-powered emotional intelligence platform that uses AI to help marketers understand their customers’ emotions and behaviors. It offers features such as sentiment analysis, personality profiling, and emotional engagement.
15. Zoho CRM
Zoho CRM is a CRM platform that uses AI to help marketers automate their sales and marketing processes. It offers features such as lead scoring, predictive analytics, and personalized recommendations.
In conclusion, AI tools have become an essential part of the marketer’s toolkit, helping them to automate tasks, analyze data, and make informed decisions. The above-mentioned 15 AI tools are highly recommended for marketers who want to stay ahead of the competition and achieve their marketing goals.
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- Source: Plato Data Intelligence: PlatoData